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IT’s not the money you earn, but what you leave behind. Traditionally, RM pricing has been about covering the perceived value of an image during its life  by estimating its exposure. Let me explain : RM pricing is based on usage. The more an image has a chance to beContinue Reading

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A little while back, a bunch of Englishmen ( and women) sat down around a table to discuss the state of the photo licensing industry. Organized by Alamy, recently under heavy attacks from its contributors for embarking in heavily discounted Getty-like pricing, it ended up as a white paper. AContinue Reading

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It is going to be interesting to see how the market reacts to Shutterstock IPO. For once, the stock photo market will be taken out of its own little world and confronted to the business world. Also of importance, obviously, is KKR investments in Fotolia for 50 % of theContinue Reading

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Now, this is an interesting twist : This Belgium photo studio will shoot your products for free if you, in exchange, let them sell those products once the shoot is  finished. Thus, they make money not on the photo shoot but on the product they sell afterwards. Here is howContinue Reading

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Just like the music industry, with which it shares many similarities, the photo licensing world is ripe to be iTuned. The industry landscape is dispersed and confused. None of the photo licensing companies know what to do. From the Getty images to the small mom and pops that have beenContinue Reading

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The real story behind the evolution of photography is its pauperization. In its early days, photography was for the wealthy and educated. The equipment needed was expensive and the skills involved needed formal education. Furthermore, the financial risks involved in being a photographer – variable income- meant you had toContinue Reading

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Can the memory of a photograph be better then the image itself ? Do we tend to embellish what we have seen and liked ? Most probably so. The memory of a photograph contains , on top of the graphic visualization of the image, the sum of all the emotionsContinue Reading

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With $1.2 million dollars of fresh investment, a new company enters the world of photography monetization.  Called Fotomoto, it allows,  with a  simple javascript installation to transform any existing photographers websites into an e commerce site. Visitors will quickly be able to purchase your images for framing or other usages.Continue Reading

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It’s started when Royalty Free wanted to find an easier way to price images. Someone, somewhere ( history forget his/her name) suggested that images should be priced according to size. A bit like a bag of potatoes .  The bigger size, the more expensive. Back in the late 90’s, thatContinue Reading

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What has been the plague of social network might generate a tool that could become a standard for image licensing on the web. A German company has announced that is about to unleash a software that will automatically make an image posted on the internet inaccessible after a certain time.Continue Reading