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While damages are very real and can go far beyond a bruised reputation, companies and people are left unprotected against deepfakes and synthetic media. Only a handful of companies offer solutions to this growing threat. Deeptrace Labs, a startup based in the Netherlands,  offers to change that. We discussed with co-founder and CEO Giorgio Patrini on how it works :Continue Reading

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The battle is on. The forces of truth against forces of deception. With visual AI making it easier to fake visual content, its credibility is at stake. And with it, the income of thousands upon thousands of people worldwide who depend on the credibility of visuals to thrive: Newspapers, magazines,Continue Reading

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The numbers are well known -billions of photos shared every day- and the habits well-entrenched- checking social media 40 times a day-. Every concert, every street performance, every incident, accident, spill, fall, weird dance, every anything that is out of the ordinary is filmed and photographed and immediately shared viaContinue Reading

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Guest Post by Thierry Secretan, photographer, author, journalist. Although Instagram declares it does not monetize your pictures, it still allows commercial Instagram clones to proliferate. Those generate revenue using your images without sharing any of the profits. Which one of us does not share our photographs on Instagram? What goodContinue Reading

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After over twenty plus years working in and observing the photo industry, one conclusion is clear: One of the worst enemies of the photo industry is its own members. While the forces of business, technology, and social trends have had some profound adverse effects on photography, nothing has been asContinue Reading

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Guest post by: Thierry Secretan, photographer, journalist, filmmaker. Only 3% of the photographs published on the web still have their metadata — The remaining 97% are stripped of all metadata. Why? How? By whom? What are the solutions? In a time where we are confronting a surge of fake news, these questionsContinue Reading

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Since photography is the simple process of permanently capturing light waves, it is considered a perfect tool to capture reality.  It is, at its core, no different than our eyes. Even with its known limitations ( like less periphery, less color bandwidth or less dynamic range), it has and continues toContinue Reading