Videos and phodeos surge into the Mainstream Consumer video sure ain’t what it used to be. The category now includes numerous variations, ranging from full-length to short-form narratives, plus what could be called “phodeos”: hybrids of photos and videos such as Boomerang clips, Instagram Stories, and even the (now venerable) GIF animations. DueContinue Reading

low hanging camera

The proliferation of cameras, visual formats, and monetization methods are transforming the consumer imaging industry   It’s not really new: consumers want – and are getting – more and more finite choices for buying exactly the types of products they need. Specialty retail stores are making a comeback, SMBs withContinue Reading

The photo print products use case: A relic of the past? Or teeming with new opportunities? It’s been four years since we conducted our last photo print product survey. Given how dramatically the world of photo taking, enhancing and sharing has changed since, we decided to measure today’s consumers’ behavior andContinue Reading

Our smartphones will soon be depth imaging devices, featuring cameras that measure depth information for each part of the image.  Lenovo already came out with the Google Tango-based Phab 2 phone last year and with the upcoming release of the iPhone 8 we’ll finally find out why Apple paid $350M to acquire the Israeli company PrimeSense back inContinue Reading

In the first part of this two installment piece, we reported on the following findings from our latest survey among 458 North American smartphone photographers: The median number of photos that consumers believe they take per month is remarkably similar to what it was 1.5 years ago – it is neither plummetingContinue Reading