Let’s be honest; resizing is a pain. In the world of visual content, it’s like a recurring bad dream. Different social media platforms – Facebook, Instagram, Twitter, and the newcomer Threads – all have their own rules for image sizes. And it doesn’t stop there, regular websites, with their numerousContinue Reading
According to the latest report by Citi, the creator economy market is estimated to be worth around $60 billion per year, and it’s expected to grow at a rate of approximately 9% until 2024, reaching $75 billion. However, this is missing the obvious. The impact of AI on the creator economyContinue Reading
Generative AI has revolutionized content creation, allowing businesses to produce high-quality, personalized content at scale. However, with this technology comes a significant challenge – the trust issue. One of the main concerns with generative AI is that it may produce false or misleading content, which can harm the credibility ofContinue Reading
An arachnid man once said: ” with great power comes great responsibility”. In the case of AI, this statement could not be more accurate. With the quick appearance and large availability of generative AI, issues around ethics and responsible behaviour have increased, forwarding the debate to the front of manyContinue Reading
Recommendations from global search engines that work with our clients in 7 out of 10 cases and help activate more than 93% of usersContinue Reading
As photography replaced drawing in some of its functions, the same is happening with synthetic media and photography. As we extend our plane of existence into becoming partly digital – think metaverse – tools like light-produced photography become inadequate. And while we accept a new representation of reality, the discourseContinue Reading
The question often comes up at our Visual 1st conference and in our strategic client workshops: What criteria to apply when selecting potential targets for strategic acquisition? And, from the standpoint of startups seeking an exit, how to choose suitable potential acquirers? Examining recent trends can provide helpful insights onContinue Reading
On one side, an economy exponentially craving for content. On the other, a static, unprepared landscape ripe for disruption. The stage is set for a redistribution of value in a vibrant and volatile environment: Witness the formation of a new visual content ecosystem. It’s been a cascading series of announcements:Continue Reading
A deep dive into SensorTower’s US app store data for H1 this year The US photo & video app market is alive and well. It did not only boom during the COVID heydays last year with many consumers spending more time at home, but it has also shown continued growthContinue Reading
According to a recent study, over 63% of Americans say they often come across fake images online. Whether those images are truly faked or perceived as such, the damage is done. We are rapidly losing trust in what we see, our evolutionary number source of information. If this trend continues,Continue Reading