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Generative AI has revolutionized content creation, allowing businesses to produce high-quality, personalized content at scale. However, with this technology comes a significant challenge – the trust issue. One of the main concerns with generative AI is that it may produce false or misleading content, which can harm the credibility ofContinue Reading

An arachnid man once said: ” with great power comes great responsibility”. In the case of AI, this statement could not be more accurate. With the quick appearance and large availability of generative AI, issues around ethics and responsible behaviour have increased, forwarding the debate to the front of manyContinue Reading

As photography replaced drawing in some of its functions, the same is happening with synthetic media and photography. As we extend our plane of existence into becoming partly digital – think metaverse – tools like light-produced photography become inadequate. And while we accept a new representation of reality, the discourseContinue Reading

Creative Designer Conceptual Photograph Color Busts From computer Technology

On one side, an economy exponentially craving for content. On the other, a static, unprepared landscape ripe for disruption. The stage is set for a redistribution of value in a vibrant and volatile environment: Witness the formation of a new visual content ecosystem. It’s been a cascading series of announcements:Continue Reading

According to a recent study, over 63% of Americans say they often come across fake images online. Whether those images are truly faked or perceived as such, the damage is done. We are rapidly losing trust in what we see, our evolutionary number source of information. If this trend continues,Continue Reading

For a long time, videos have been heralded as the Next Big Thing, the capture format that was going to replace still photography.  But technology disruption often progresses more slowly than one might think. Or much faster than one might think. Or ends up stopping dead in its tracks. So whereContinue Reading

Visual technologies will help flatten the curve today & proactively track health of society.

Many of the technologies that we are depending on today to help us flatten the curve are leveraging cameras and other visual technologies to capture and analyze visual data. These visual technologies can make the difference between life and death for the millions of people who will be infected or exposed to COVID-19 over the course of this pandemic.Continue Reading