2020 has made screens our primary interface to the world. While pre-pandemic, we were mostly physically interacting with the world, using all of our six senses, the past year has been essentially just visual. Except for our immediate family, it is via a digital representation, text, photos, or video that
According to a recent study, over 63% of Americans say they often come across fake images online. Whether those images are truly faked or perceived as such, the damage is done. We are rapidly losing trust in what we see, our evolutionary number source of information. If this trend continues,
Some speculate that overall fake news could cost the economy $39 billion a year. Quite a market to grab for a savvy tech startup, even at 1%! But while fake news and in particular deep fakes have been accused of wreaking havoc on minds and economy, there is surprisingly only a minimal amount of companies offering tools to combat them. The reason?
While damages are very real and can go far beyond a bruised reputation, companies and people are left unprotected against deepfakes and synthetic media. Only a handful of companies offer solutions to this growing threat. Deeptrace Labs, a startup based in the Netherlands, offers to change that. We discussed with co-founder and CEO Giorgio Patrini on how it works :