Paul Melcher is a highly influential and visionary leader in visual tech, with 20+ years of experience in licensing, tech innovation, and entrepreneurship. He is the Managing Director of MelcherSystem and has held executive roles at Corbis, Stipple, and more. Melcher received a Digital Media Licensing Association Award and is a board member of Plus Coalition, Clippn, and Anthology, and has been named among the "100 most influential individuals in American photography"
Generative AI has revolutionized content creation, allowing businesses to produce high-quality, personalized content at scale. However, with this technology comes a significant challenge – the trust issue. One of the main concerns with generative AI is that it may produce false or misleading content, which can harm the credibility ofContinue Reading
In today’s world, personalization is no longer a luxury; it’s an expectation. People want to be seen and understood as unique individuals with their own preferences, interests, and values. And with the rise of generative AI, that expectation is becoming a reality. Generative AI is a type of artificial intelligenceContinue Reading
As the world obsesses with generative AI, new developments in other parts of visual tech are also pushing the boundaries of visual content creation. One such development is Instant NeRF, a breakthrough technology that is transforming the way we understand and interact with 3D scenes. Instant NeRF, or Neural RadianceContinue Reading
The year is coming to an end, and unlike the previous years, things are not quieting down. In fact, it’s increasing. 2022 is undoubtedly the year of Generative AI. And with it, not only a flurry of applications but many, many questions, if not anxieties. While other events might haveContinue Reading
An arachnid man once said: ” with great power comes great responsibility”. In the case of AI, this statement could not be more accurate. With the quick appearance and large availability of generative AI, issues around ethics and responsible behaviour have increased, forwarding the debate to the front of manyContinue Reading
The world is ablaze with generative AI. A few words put together in a barely legible English phrase and out comes visual art almost equivalent to what great artists have only sporadically allowed us to enjoy throughout human history. What took decades upon decades to master and only granted toContinue Reading
While we have known for quite some time how colors, shapes, and distribution deeply affect how we perceive and thus interact with the world, this science had remained on the shelves of academia. Until now. With 41% of marketers publishing visual content 2 to 5 times a week to getContinue Reading
If 2021 was the year of the NFT, 2022 is the year of generative AI. With the release of version 2 of DALL·E, OpenAI has unleashed world awareness on the possibility of synthetically created visual content. In its wake, developer and companies are proposing interesting ways to handle and interactContinue Reading
If you haven’t heard about Dalle-2 or any of its variations ( Imagen, Midjourney, Wombo), you are probably on a very unplugged vacation or have found that rock where, for some reason, some people sleep under. Regardless. Generative AI is here and, while not perfect, shows promises of excellence. WhileContinue Reading
Synthetic media is out of the research papers and going mainstream. In the last year, a handful of companies have made the technology accessible via innovative applications. Bria, an Israel-based start-up, is one of the newest addition in this field, recently launching with revolutionary AI-assisted creative tools. But it isContinue Reading