Category Archives: Marketplace

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10 Questions to a founder : Foap

There are not a lot of true pure Photo:Tech companies that have found a successful business model around the creation  and distribution of photography  online at a large-scale thanks to an intelligent use of technology. Shutterstock, obviously, comes to mind, along with newly acquired Fotolia. However, both are extensions of an older business model, that of stock photo agencies. Their primary limitation to massive growth is their need to store a massive repository of pre-formatted images that might never be licensed. Enter the on-demand market. Instead…

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One trick pony economy

Let’s face it, VC’s artificially sustain businesses before they are profitable, delaying the inevitable market confrontation giving founders more reasons to convince investors than users. In fact , and this is more prevalent in the phone app world, we see founders solely focused on seducing investors, hoping to figure out the business model later in the company’s cycle. And investors willingly playing the game, if only to beef up their portfolios. They are, what we call them the One trick pony apps. Someone, somewhere figures…

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It’s a women’s world

It’s a women’s world, after all.  App analytic company, Appannie, upon releasing a new feature to its  intelligence platform, revealed  that most of the photography apps downloads were done by a majority of women. Photo sharing sites like  Pinterest know this very well already (80% women), as well as Instagram (68% ) and Snapchat (70%). Not a big surprise, considering how women are more inclined to photographically document their world, whether for domestic reasons (families,weddings, births, childhood) or friendship ( lunches, brunches, vacations, hangouts). A…

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Killers Crowd

Flickr and the unwritten rules

There is an unwritten rule in the photo:tech space that says if you are going to monetize the content on an individual basis, you have to compensate the creators. No way around it. After all, it is the way multi hundreds of  million dollars companies like Getty or Shutterstock operate as well as a multi billion industry called stock photography. Tech companies, those created by programmers, developers, or serial entrepreneurs do not like this idea. In a VC-funded economy, where capital comes at a premium…

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10 Questions to a founder : Fetch

 Object recognition  might be one of hottest sector of computer vision  but one company decided that it can wait to be solved. Instead of a battery of computers trying to figure out what is in the picture you just took, it is a battery of human beings that powers Fetch. The goal ? Making your mobile shopping experience as easy as having your own personal 24/7/365 assistant.  Here’s their intro video : We sat down with founder and ceo Tom Hadfield so he could tell…

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LDV Vision Summit videos

The LDV Vision Summit, which regrouped for one day some of the greatest minds in Visual :Tech, has just made public  videos of each sessions. If you were not able to attend, here is your chance to catch up on some of the most forward thinking in the space by some of the most influential players. We picked the Investors panel as a must see, as they gave some great insight on what the visual space is and how it might be evolving. Book some time,…

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Surfing The Visual Content Canyon

Remember when Big Data was a problem? Though its origins are somewhat murky, the phrase “Big Data” gained mainstream popularity as shorthand for a set of problems unique to extracting value from massive, complex data sets. Once an ecosystem of tools, research and best practices emerged to manage and make sense of this kind of data, the phrase gradually flipped from negative to positive in connotation. What’s happening right now in the visual content space is eerily similar to what happened with Big Data. Marketers…

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photo by https://www.flickr.com/photos/macblack/

A brand’s guide to the photo tech

The visual web is here. People discover, share  and buy based on what they see online. Photo are fast becoming the number one way people connect with brands. An evolution smart companies like Nike and Red Bull have fast understood, pouring millions into photography. But thanks to a variety of photo tech start-up, it is now easy and affordable for smaller brands to take full advantage of the visual web. We have compile a short introductory list for those who would like to get their…

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Photo by Chalky Lives : https://www.flickr.com/photos/traitlinburke/

10 Questions for a founder : One Degree

Photo sharing apps are dime a dozen with new ones being offered everyday. They are built on the premise that every photo taken and shared should have an audience, which is not often the case. In fact, we are being forced fed photos from our friends and relatives with few having any kind of appeal. Some entrepreneurs have taken the extra step in trying to first define a demand and then connect it with people willing to satisfy it. David Giles , with his app…

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Photo by https://www.flickr.com/photos/simpologist/

Questions to a founder : Artdeo

While the majority of photo tech companies are trying to figure out how to monetize UGC, Pierre Pankotay, founder and ceo of Artdeo, is bringing the art world online. Traditionally held in galleries and in selective auction houses, the purchasing of fine art photography prints has been a rather closed doors operation . Artdeo plans to break open those doors and give everyone a chance to purchase and invest in the photographic world. With some photos selling above $4 million, Artdeo might become a quite…

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