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The 2015 year ends pretty much as it started. Some promises were delivered, some fell short. At least for now. With mobile continuing to dominate as the number one gateway to the online experience and visual being its strongest appeal, one would have thought that visual tech would have explodedContinue Reading

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Facial recognition  has been around for a while. At first and for a long time, it was only used for auto-tagging familiar faces on social media and in photo albums. Meanwhile, security agencies and law enforcement found that it could become an invaluable tool in their ongoing battle against crime fuelingContinue Reading

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  Yes, I had to start this column with the visuals above — because I’ll be talking about how images and videos are replacing text  as digital’s primary communications “language”. Look at any major website, or tap into your mobile device, and that conclusion becomes obvious. Billions of photos areContinue Reading

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Unbeknownst to social media fanatics, they are being watched. With billions of photos shared daily on a variety of social media, a giant opportunity has opened up for brands to stealthily  track how consumers interact with their products or services.  Advances in content recognition has made logo detection within vastContinue Reading

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It’s been a devastating couple of weeks for on-line advertising: First Apple threw oil on the ad blocking  fire by releasing iOS9 with advertising blocking features. Then, it was just revealed that over half ( 55.5%) of all online advertising spending is shared between Facebook, Google, Twitter and Linkedin. AndContinue Reading

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A recent study published by in-image advertising company GumGum and  brand resource company Brand Innovators reveals that brand marketers are just about to pour millions of dollars into the  existing channels of visual web while as well as experiment with new solutions. It is not a surprise since all the elementsContinue Reading

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While the numbers are familiar – 1.8 billion images uploaded daily, over a trillion in a year – what they hide is not. A recent study by Kodak Alaris ( unfortunately only limited to the UK) shows that the vast majority of photos taken are never processed and worse, endContinue Reading

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While there has never been so many photos taken and shared online, the world of professional photo licensing is not striving. In fact, most legacy companies have seen their revenue freeze or decline in the last decade, with rare exceptions.  While at first contradictory, a closer analysis reveals that part ofContinue Reading

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Mobile shopping represents today  30% of all US e-commerce sales, and with 60% of consumers using their smartphones while in a store, the opportunity to scale is impressive. Unlike more patient desktop users, mobile consumers seek fast answers   and minimum  clicks to get there. Using the built-in cameras and imageContinue Reading

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Image recognition, visual search and content classification  have been around for a while with various degree of success. With mobile shopping exploding, as well as myriads of photo/video based platforms, it is now  at the core of almost any online experience. While Google, Yahoo, Facebook and Microsoft throw millions inContinue Reading