A new study by SimplyMeasured released this week show some impressive growth numbers for brands on Instagram. The growth of the top 10 brands on Instagram is nothing short of impressive: Companies like Louis Vuitton have grown 401% from May 2013 to May 2014, currently reaching more than 1,7 millionContinue Reading
And so it starts. First, with a toe in the water . Soon it will be the whole body. Image based social media site Pinterest has just officially announced it’s debut in monetizing its platform via advertising. Similar to Instagram, it is laced with the words “test” and “beta” everywhereContinue Reading
Let’s face it. Photos are dumb. Without context they don’t reveal much. While they can be really good at evoking emotions, they are really bad at explaining their content. In fact, without a viewer, an image explains nothing. Let me explain. When confronted with a photograph, we are only able toContinue Reading
We sat down with Evan Nisselson, investor and founder of the LDV Vision Summit to find out more about this first of a kind event being held on June 4 in New York. Why did you decide to create the LDV Vision Summit? I have been involved in digital imaging andContinue Reading
News emerged today that Google is hard at work on a new, somewhat secret bookmarking service. According to Florian Kiersch, a German student who enjoys trawling Google code, the new Chrome feature still being developed will replace Google collections and will be called Google Stars. Google Stars promises to not justContinue Reading
It didn’t last long. Less than a week after Dropbox and Twitter announced new photo oriented features, the other major players responded. Loud and clear. Google bets on Email First Google. Today, it announced a tighter integration of its very popular Gmail with it’s photo backup solution Google Photo album.Continue Reading
Let’s face it. The next successful photo tech company will be mobile first and mobile only. The key mistake most photo tech companies are currently making is trying to monetize on the laptop web. Besides traditional media, this is no longer the place where people consume images. They want to take,Continue Reading
Social media photo platforms, rising in numbers from the dual pull of Instagram $1 billion acquisition and people’s insatiable appetite for mobile photography, are facing a complicated maturity issue: How to monetize without defection ? The first step of all social media photo platform is to gain traction by gainingContinue Reading
Photo app EyeEm announcement today that it will be opening an image licensing database made of photos submitted by its users brings an interesting though to the photo tech space. Considered by many as the gentle Instagram’s – its ToS does not attempt a copyright grab- it has managed toContinue Reading
How brands use photography on social media should be an indication on how to monetize photography on social media. By now, most of them are fully aware that having a presence on social media is an absolute must. Minimum, the big three, Facebook, Twitter and Instagram. Since the buzz recentlyContinue Reading