by Rey Flemings, co-founder and ceo of Stipple. We’ve never had access to reams of data like we have today – as marketers we should be thrilled. We can measure performance until the cows come home, and at times we do. Unfortunately, it’s made us myopic. Great Data, Wrong MediumContinue Reading
With the limited test release of its new user interface, Twitter is revealing that it is craving to become much more than your 140 characters text app. The obvious reason ? Text lead to poor engagement, photos – and videos – are much, much more attractive. Facebook knows that (Continue Reading
Because photography is not about photography anymore. It has escaped the confines of the traditional walled garden of the pros and the established. It is no longer about a few dictating to the masses what it is, what it should do, how it looks and how much it should cost.Continue Reading
The next frontier in digital revenue is the yet untapped landscape of the millions of photographs uploaded and shared everyday. Photographs are considered by many to represent more than 75% of the internet real estate, yet no one has yet successfully cracked its full revenue potential. With almost unlimited resources,Continue Reading
If you have been reading this blog, you already know that we strongly believe that the next big disruption to the pro licensing scene is already in your hands. Not so much because everyone has a camera and can potentially shoot ( nothing new here) but rather for its ability toContinue Reading
Photography is an act of reduction. Besides the obvious like sound, touch, smell, when we photograph, we take a conscious decision to subtract elements of reality. Framing is not so much about what to include but rather what to exclude. Everything we decide not to include in our frame isContinue Reading
Today, or yesterday, Google made a little change to its image search engine that could have great consequences. Apparently responding to a blog post by Lessing – the leading advocate for a copyright free world- who was complaining that Bing Images search offered better functionality, Google decided to move theContinue Reading
Instagram knows more about photography than Getty Images does. Or Corbis. Or Associated press. Or even Shutterstock. In 3 years years, it has aggregated more information about which photograph works better than the combinations of the best photo editors at any photo agency. It is not just Instagram. Flickr doesContinue Reading
During this period of the year, like many of us that write about photography, I receive many well wishes from a wide variety of photographers, photo galleries, photo agencies and pretty much anyone involved in the photography business. They all come via email mostly from people I have never communicatedContinue Reading
Let’s talk about photography for a while. Not about how to take pictures or how to sell them, but just about photography. There has been a lot said, and written, about it in the last hundred years, and every attempt to define it in simple terms has failed. Why ?Continue Reading