What will we do with all the data we accumulate from photos? On a daily basis, internet juggernauts like Google, Yahoo, Facebook or Microsoft use highly sophisticated deep learning engines to better understand the content of billions of images uploaded, liked and shared. For now, it is to better serve adverting but what elseContinue Reading
Will convenience be the powerful feature to make Adobe’s $800 million gamble succeed in the stock photo market? Launched amidst a flurry of Creative Cloud updates for Photoshop, Illustrator, and Premiere, Adobe Stock is a fully integrated stock photo offering within the company’s flagship product. Created with the content ofContinue Reading
The recent news of Adobe’s acquisition of microstock company Fotolia has sent ripples throughout the photo licensing world. The software company purchased the 11-year old company operating in 23 countries in 14 different languages for $800 million in cash, in return for 34 million images. While the public announcement clearly aimedContinue Reading
North America woke up with the news that golden boy photo agency Shutterstock acquired no less than 2 companies in what seems as one swoop. One, in the music category, the other, in the photo licensing world. Obviously it is the latter that interests us here. Shutterstock’s announcement that it has acquiredContinue Reading
There are not a lot of true pure Photo:Tech companies that have found a successful business model around the creation and distribution of photography online at a large-scale thanks to an intelligent use of technology. Shutterstock, obviously, comes to mind, along with newly acquired Fotolia. However, both are extensions ofContinue Reading
There is an unwritten rule in the photo:tech space that says if you are going to monetize the content on an individual basis, you have to compensate the creators. No way around it. After all, it is the way multi hundreds of million dollars companies like Getty or Shutterstock operateContinue Reading
The sharp rise in content marketing by corporations has demanded a commensurate rise in content acquisition from traditional sources, and has opened the door to niche platforms and services such as Thismoment and Newscred. The impact to the photo industry has been mixed. On one hand, image licensing agencies –Continue Reading
The practice of allowing visual media to be embedded on an external site by an anonymous user has seen widespread adoption (thanks, YouTube), so that any site in the business of publishing content uses it. By allowing readers to share the video/photo itself, andContinue Reading
The visual web is here. People discover, share and buy based on what they see online. Photo are fast becoming the number one way people connect with brands. An evolution smart companies like Nike and Red Bull have fast understood, pouring millions into photography. But thanks to a variety ofContinue Reading
Flickr’s recent announcement that it will offer licensing tools to its user base should come as no surprise to the readers to Kaptur. We predicted such a move a while back. At a time when more and more photo tech companies are putting their content for licensing, from 500px to EyeEmContinue Reading