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  Earlier this week, Picscout/Getty released a new licensing tool to deal with social media platforms of all kind. In a nutshell, it works like this. Social media platform ( think Pinterest, Facebook, Twitter) install an API on their site that allows to automatically recognize if an image posted belongsContinue Reading

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With more and more brands getting involved in social media and social media becoming more and more visual, the need for photography is exploding. To be a relevant brand today, especially if your target audience is the young and connected, you need, at minimum, accounts on Facebook, Twitter, Tumblr, Instagram,Continue Reading

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IT’s not the money you earn, but what you leave behind. Traditionally, RM pricing has been about covering the perceived value of an image during its life  by estimating its exposure. Let me explain : RM pricing is based on usage. The more an image has a chance to beContinue Reading

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A little while back, a bunch of Englishmen ( and women) sat down around a table to discuss the state of the photo licensing industry. Organized by Alamy, recently under heavy attacks from its contributors for embarking in heavily discounted Getty-like pricing, it ended up as a white paper. AContinue Reading

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Just on the edge of their announced possible IPO / sale, and while everyone thought the battle for editorial photography supremacy was over, easily won by the Seattle gargantuan , here comes from the outfield a new agency that could create havoc. Called Invision Agency , it is a spinoffContinue Reading

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In a financial report hardly seen by anyone, it is mentioned that Getty Images will take a loan of $275 million in order to pay dividend to it’s shareholders. Those are well known. It is a equity firm called Hellman & Friedman . This payment will, in addition to previous ones, coverContinue Reading

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Who said there was no money to be made in photography ? Sure you could snap the first pictures of Angelina Jolie’s baby: $2 million. Or you could be the collector who recently sold a Gursky print for $5 million. But better yet, could you be the person who justContinue Reading

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In this video, Jonathan Klein from Getty images explains the company’s strategy regarding image sharing. In a few words, he confirms that Getty is fine with image sharing as long as it is non commercial. As soon as a site starts earning revenue, Getty will show it’s teeth. This means,Continue Reading

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When I was a kid and I had a new toy that I liked, I wanted to show it. Today, if I had a car, and it was new, I would want to show it and even brag about it. And those are things I didn’t even built myself. SoContinue Reading