Social media photo platforms, rising in numbers from the dual pull of Instagram $1 billion acquisition and people’s insatiable appetite for mobile photography, are facing a complicated maturity issue: How to monetize without defection ? The first step of all social media photo platform is to gain traction by gainingContinue Reading
Busy week for Stock photography behemoth Getty Images. After opening up half of its images to free embedding, making a partnership with EyeEm, they have now announce that they are terminating their deal with Flickr. What does this mean ? On an individual level, photographers from Flickr who have imagesContinue Reading
It was just a question of time. We have repeatedly wrote here about how the current photo licensing model is broken and obsolete. We also explained at full length how image data collection and third-party revenue are the new gold mine. Getty apparently heard and isContinue Reading
Photo app EyeEm announcement today that it will be opening an image licensing database made of photos submitted by its users brings an interesting though to the photo tech space. Considered by many as the gentle Instagram’s – its ToS does not attempt a copyright grab- it has managed toContinue Reading
How brands use photography on social media should be an indication on how to monetize photography on social media. By now, most of them are fully aware that having a presence on social media is an absolute must. Minimum, the big three, Facebook, Twitter and Instagram. Since the buzz recentlyContinue Reading
Listening in to Shutterstock’s financial results feels a little bit like being thrown back in time when Getty Images was a publicly traded company, with the numbers being obviously different. First the main numbers. Shutterstock has reported full year revenue of $235.5 million for 2013, up an impressive 39% (1). WhileContinue Reading
This week, on the same day actually, two companies released a new mobile photography marketplace app. Both with same underlying concept : With this app, anyone can shoot and submit their pictures to be licensed to image buyers worldwide. In a world where everyone snaps an images every 3.5 hourContinue Reading
by Rey Flemings, co-founder and ceo of Stipple. We’ve never had access to reams of data like we have today – as marketers we should be thrilled. We can measure performance until the cows come home, and at times we do. Unfortunately, it’s made us myopic. Great Data, Wrong MediumContinue Reading