No, seriously—how many of us have been genuinely frustrated because we couldn’t create videos from our desktop? Let’s be honest: if we take out everyone who makes videos for a living—movie makers, documentarians, trainers, influencers—that doesn’t leave a huge audience. Most people, during the vast majority of their lives, don’tContinue Reading

Artificial intelligence is transforming graphic design at an unprecedented pace. Designers are embracing its capabilities, but critical questions remain: Can machines truly enhance creativity without eroding the human touch? As AI reshapes workflows and sparks new possibilities, the balance between technological innovation and the preservation of originality has never beenContinue Reading

On January 14, 2014, photographer Narciso Contreras was dismissed by AP for editing a war photo, raising issues of journalistic integrity and trust. Recent advancements like the Content Credentials metadata framework aim to restore authenticity in images, flagging edits and AI involvement. Major tech companies, camera manufacturers, and news agencies are adopting this transparency standard, signaling a paradigm shift in the credibility of visual content.Continue Reading

For those with little or no memory, there was a time not so long ago when every mention of photography was preceded or followed by these three letters: NFT. Since generative AI burst onto the scene, mentions, as well as the value of these three letters, have plummeted. The frenzyContinue Reading

“Protect your content integrity and mitigate the impact of image manipulation with proactive response mechanisms. Learn how companies are tackling the challenges of eroding trust in visual content. Act now to safeguard your brand’s reputation and reliability.”Continue Reading

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Generative AI has revolutionized content creation, allowing businesses to produce high-quality, personalized content at scale. However, with this technology comes a significant challenge – the trust issue. One of the main concerns with generative AI is that it may produce false or misleading content, which can harm the credibility ofContinue Reading

In today’s world, personalization is no longer a luxury; it’s an expectation. People want to be seen and understood as unique individuals with their own preferences, interests, and values. And with the rise of generative AI, that expectation is becoming a reality. Generative AI is a type of artificial intelligenceContinue Reading

An arachnid man once said: ” with great power comes great responsibility”. In the case of AI, this statement could not be more accurate. With the quick appearance and large availability of generative AI, issues around ethics and responsible behaviour have increased, forwarding the debate to the front of manyContinue Reading