Paul Melcher is a highly influential and visionary leader in visual tech, with 20+ years of experience in licensing, tech innovation, and entrepreneurship. He is the Managing Director of MelcherSystem and has held executive roles at Corbis, Gamma Press, Stipple, and more. Melcher received a Digital Media Licensing Association Award and has been named among the "100 most influential individuals in American photography"
What if consumers were no longer doomed to drown in their ever-growing pool of photos? What if they could easily find the photos they care about in a matter of seconds? These are the core questions addressed in the new “Photos at your Fingertips” study, conducted by mobile photo researchContinue Reading
On could think of Kite as the Stripe of the photo printing world. With just the addition of an SDK or API, it adds full printing and delivery capabilities to any photo app. For free. With photo printing on the rise- a recent study shows that the numbers of usersContinue Reading
Unbeknownst to social media fanatics, they are being watched. With billions of photos shared daily on a variety of social media, a giant opportunity has opened up for brands to stealthily track how consumers interact with their products or services. Advances in content recognition has made logo detection within vastContinue Reading
It’s been a devastating couple of weeks for on-line advertising: First Apple threw oil on the ad blocking fire by releasing iOS9 with advertising blocking features. Then, it was just revealed that over half ( 55.5%) of all online advertising spending is shared between Facebook, Google, Twitter and Linkedin. AndContinue Reading
A recent study published by in-image advertising company GumGum and brand resource company Brand Innovators reveals that brand marketers are just about to pour millions of dollars into the existing channels of visual web while as well as experiment with new solutions. It is not a surprise since all the elementsContinue Reading
When you introduce advanced visual technology within an already existing lucrative market, you have the potential to create an explosive reaction. That is exactly the model SportLogiq is using, introducing image analysis into the multi-million market of sports analytics. Estimated at $125 million in 2014, sports analytics is anticipated toContinue Reading
While the numbers are familiar – 1.8 billion images uploaded daily, over a trillion in a year – what they hide is not. A recent study by Kodak Alaris ( unfortunately only limited to the UK) shows that the vast majority of photos taken are never processed and worse, endContinue Reading
While there has never been so many photos taken and shared online, the world of professional photo licensing is not striving. In fact, most legacy companies have seen their revenue freeze or decline in the last decade, with rare exceptions. While at first contradictory, a closer analysis reveals that part ofContinue Reading
In our weekly newsletter, we looked at how Apple is ingeniously using Facebook to help launch and support their new visual format called Live Photos. However, there is a bigger picture appearing here, one that is surreptitiously putting the social media giant at the center of the online visual experience, whether familiarContinue Reading
A recent study by Ofcom called “The communications market report” bubbles up a flurry of data regarding UK’s usage of communication devices, whether TV, tablets, smartphones, laptops or desktop. Besides the obvious trend we see in all other developed nation – a sharp increase of mobile usage – the report also revealsContinue Reading