The number of times that participants fixated on images suggests that pictures may play a significant role in the online hotel choice process.

The number
of times that participants fixated on images suggests that
pictures may play a significant role in the online hotel choice
process.Continue Reading

The number
of times that participants fixated on images suggests that
pictures may play a significant role in the online hotel choice
process.

Author: Paul Melcher

Paul Melcher is a highly influential and visionary leader in visual tech, with 20+ years of experience in licensing, tech innovation, and entrepreneurship. He is the Managing Director of MelcherSystem and has held executive roles at Corbis, Gamma Press, Stipple, and more. Melcher received a Digital Media Licensing Association Award and has been named among the “100 most influential individuals in American photography”