At first look, they seem similar. Both allow to take and share pictures and both have seen an impressive adoption growth. But it doesn’t it take too much of a deeper dive to realize that both platforms are also vastly different. L2, a business intelligence firm tracking digital performances ofContinue Reading
Some place its origin to mystic Egyptians trying to capture the quintessential field of vision while others are convinced that it has a mathematical relation to the golden ratio so favored by renaissance artists. But in reality, it is nothing of the sort. The creation and subsequent standardization of theContinue Reading
Facial recognition has been around for a while. At first and for a long time, it was only used for auto-tagging familiar faces on social media and in photo albums. Meanwhile, security agencies and law enforcement found that it could become an invaluable tool in their ongoing battle against crime fuelingContinue Reading
Yes, I had to start this column with the visuals above — because I’ll be talking about how images and videos are replacing text as digital’s primary communications “language”. Look at any major website, or tap into your mobile device, and that conclusion becomes obvious. Billions of photos areContinue Reading
A recent study published by in-image advertising company GumGum and brand resource company Brand Innovators reveals that brand marketers are just about to pour millions of dollars into the existing channels of visual web while as well as experiment with new solutions. It is not a surprise since all the elementsContinue Reading
Ever since the launch of the first iPhone, mobile photography has exploded, propelled by social media’s accelerating effect. Everyone, every day, everywhere is a photographer. With more than a billion photos uploaded and shared daily, the world of photography has forever changed. While barely significant in its early years, thisContinue Reading
A recent study by Ofcom called “The communications market report” bubbles up a flurry of data regarding UK’s usage of communication devices, whether TV, tablets, smartphones, laptops or desktop. Besides the obvious trend we see in all other developed nation – a sharp increase of mobile usage – the report also revealsContinue Reading
Instagram cracked the restrictive barriers of its iconic square format, announcing to the world that it intends to remain the dominant platform of the visual content world. Initially created so that the every picture could be seen full screen on any device and any orientation, the square frame also incidentallyContinue Reading
A new L2 intelligence report show cable prices rose a staggering 231 percent from 1998 to 2013, despite limited increases in underlying innovation.1 Like sharks sensing chum in the water, a host of well-funded companies entered the content fray, pioneered by YouTube in 2005. From 2006 through 2011, Netflix, Hulu,Continue Reading
This week will go down in the history of the photo tech space ( if such a history is ever written) as a milestone. While predictably anticipated by even the laziest followers, both Instagram and Pinterest announced the addition of a “buy” button next to images. The latter has goneContinue Reading