Category Archives: Instagram

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Why the popularity of photos depend more on network

A few weeks ago, a study trying to predict the popularity of photos was published by Aditya Khosla and two of his colleagues from the MIT. The goal was to determine if an algorithm could guess the popularity of a photo by analyzing what is in the shot and by looking at the network of the photographer. It turns out predicting if a photo is going to be popular by looking at its objective aspects like color, texture, gradient, and even object-recognition, is still in its…

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is there a photo/tech bubble ?

Google wants them, Amazon wants them, Twitter, Facebook, DropBox, Evernote , Yahoo wants them.  Everyone on the internet, it seems, wants your photos. And for good reasons: • Photos are  what makes you come back over and over to a site/app. Not only your images but those of your friends, family, co-workers and even people you hardly know. We can get enough looking at pictures. • Photos are a perfect conduit for information in a world where people have less than 8 seconds attention span.…

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This is why Facebook is running scared

Rumors of that  Facebook is about to launch an ephemeral app surfaced late this week end. While it could be surprising for some, especially after the company’s failure in that space emphasised by the recent closure of Poke,  it is actually the least they could do. Here is why it makes perfect sense, and this simple chart shows why : Find more statistics at Statista On a daily basis, Snapchat is leading the race in the most uploaded photos in a  day. Not by much, but…

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Nike Instagram Page

Brands on Instagram increase their followers 166% in a year

A new study  by SimplyMeasured released this week show some impressive growth numbers for brands on Instagram. The growth of the top 10 brands on Instagram is nothing short of impressive: Companies like Louis Vuitton have grown 401%  from May 2013 to May 2014, currently reaching more than 1,7 million followers . Nike, who trumps them all with almost $4,5 million followers, has grown 223% with only 89 posts during the same period. That’s a post every 4 days on average, much less than your…

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