Category Archives: mobile

Twitter

Twitter unveils it’s photo strategy

With the limited test release of its new user interface, Twitter is revealing that it is craving to become much more than your 140 characters text app. The obvious reason ? Text lead to poor engagement, photos – and videos – are much, much more attractive. Facebook knows that ( a photo on Facebook attracts 53% more likes than plain text), as well as Pinterest, Instagram and G+. Attracting users with text and a link offer poor results. A photo changes everything.  Already Twitter  recently…

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Exclusive : Getty Images new phone App

If you have been reading this blog, you already know that we strongly believe that the next big disruption to the pro licensing scene is already in your hands. Not so much because everyone has a camera and can potentially shoot ( nothing new here) but rather for its ability to put image buyers and sellers in direct contact around a specific need. The big change here is that instead of being an offer-first marketplace – where stock agencies create a large pool of images in…

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Why mobile stock is the future of the industry.

I organized a panel at the recent PACA ( the Digital Media Licensing Association) conference around mobile photography and image licensing. I invited 4 companies  representative of what is going on in this space, in an effort to show and explain that the next major disruption in the professional image licensing world will come from your mobile phone . Everyone is now fully aware that professional Dslr are going to be replaced by mobile phone cameras. It is just a question of time. Already, this year, there…

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