Category Archives: keyword

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10 Questions for a founder : WordsEye

Most people are familiar with Artificial Intelligence capable of understanding images or videos and describing its content. But what about the opposite: asking the same machine to generate visual content based on a textual description? This is exactly what WordsEye solves.  While the current 3D rendering might appear simplistic,  this could very well be a first glimpse into the future of photography and video.  Creators will no longer need to travel to capture a scene but rather just imagine it and have computers create it.…

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Tapping the Power of Photos For Ad Targeting

  Yes, I had to start this column with the visuals above — because I’ll be talking about how images and videos are replacing text  as digital’s primary communications “language”. Look at any major website, or tap into your mobile device, and that conclusion becomes obvious. Billions of photos are being shared daily, slide shows are dominating entertainment and sports sites, and striking images seem to be anchoring all content. While publishers have embraced the maxim that “photos speak louder than words,” advertisers are now…

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Image content recognition: A Stillbirth ?

Content recognition in images has made great thrives over the last few years and shows no signs of slowing down. In fact, as more graduate students pour out of prestigious schools across the world, the more the field is experiencing healthy competition. To add fuel, major companies like Yahoo, Google, Apple  have thrown multi million acquisition dollars at pre revenue startups, greatly activating VC’s potential to fund new ones. However, at the same time as the scope of research increases, a couple of hurdles might…

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The end of in-image purchase ?

While the industry raves about the possibilities of in-image buying, none of its major players seem to gain any traction. In fact, after Stipple last spring, it is UK -based Taggstar‘s turn to close its door on this model. In a very brief, cold email sent out today to its users, image tagging company Taggstar announces that it is permanently shutting down its service on November 14. No reasons given. In fact, the email finishes by saying : “We are not able to talk with…

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Photos are dumb

Let’s face it. Photos are dumb. Without context they don’t reveal much.  While they can be really good at evoking emotions, they are really bad at explaining their content. In fact, without a viewer, an image explains nothing. Let me explain. When confronted with a photograph, we are only able to recognize the items in it because of our memory. We have seen them before, thus we know what they are. Those unfamiliar to us remain unknown.  A photo explains only if you already know the…

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Google Booth

Googlography

The next frontier in digital revenue is the yet untapped landscape of the millions of photographs uploaded and shared everyday. Photographs are considered by many to represent more than  75% of the internet real estate, yet no one has yet successfully cracked  its full revenue potential. With almost unlimited resources, both technological and financial, it is puzzling to see that even Google has not yet successfully monetized it. It is not for lack of trying. But its strategy, for now, has been more about herding…

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Exclusive : Getty Images new phone App

If you have been reading this blog, you already know that we strongly believe that the next big disruption to the pro licensing scene is already in your hands. Not so much because everyone has a camera and can potentially shoot ( nothing new here) but rather for its ability to put image buyers and sellers in direct contact around a specific need. The big change here is that instead of being an offer-first marketplace – where stock agencies create a large pool of images in…

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