Category Archives: editorial

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Data driven stock photography

While there has never been so many photos taken and shared online, the world of professional photo licensing is not striving. In fact, most legacy companies have seen their revenue freeze or decline in the last decade, with rare exceptions.  While at first contradictory, a closer analysis reveals that part of the issue seems to be linked to antiquated business model that are ill-fitted to our all digital, mobile world. The few companies in this space that continue to grow, and some as much as 40%…

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EyeEm renews with its Festival, this time in New York

EyeEm is the  photo app photographers’ love. Not only  it offers the expected gamut of editing tools we have now become accustomed to, it delivers it in an environment particularly friendly to image creators. Unlike older sister Instagram, EyeEm seeks to help its members generate revenue with their creations, making them as successful as they are. In this spirit, the Berlin-based company announces today the second EyeEm festival, to be held in New York on September 18, 2015. Located in a 19th-century textile warehouse, the festival…

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Automated photo generating A.I

What will we do with all the data we accumulate from photos? On a daily basis, internet juggernauts like Google, Yahoo, Facebook or Microsoft use highly sophisticated deep learning engines to better understand the content of billions of images uploaded, liked and shared. For now, it is to better serve adverting but what else can be done? For one, we could generate custom-made photos. Automated photo generating A.I. using all the knowledge acquired about photography, including which image types helps sell more products, which dominant colors appeal to viewers,…

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Teens and Instagram : Study

An insightful study about teens and Instagram was recently published by the Pennsylvania State University. In it, Jin Yea Jang,  Kyungsik Han, Patrick C. Shih, and Dongwon Lee of the College of Information Sciences and Technology division, reveal some interesting facts on how teenagers interact with the photo sharing platform. Using a combination of tag mining and facial recognition, the team managed to extract key findings without ever reaching out to any of their subjects. In an effort to save you time and avoid  sometimes very…

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10 Questions for a founder : Shutta

We might have some of the most amazing cameras in our phones, but we never seem to  capture the right moment. Either because of camera lag or speed of life, we are left forever frustrated by the images we never got. When we discovered Shutta in the cramped and crowded alleyways of the 2015 Techcrunch Disrupt, it was almost love at first sight, for a few reasons : One, the app sits somewhere between photo and video, it has one of the smartest and easiest…

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10 questions for a founder : Thinglink

While Thinglink might not be a brand new company, it certainly behaves like one. Unable to leave well enough alone, it keeps on finding new ways and new places to allow the creation and posting of rich media interactive visuals. While in a  challenging segment – most similar companies pivoted or shut down – it seems to be thriving on its own path and growth. We caught up with ceo and founder Ulla Engeström just as the company released a new Shopify extension. – In…

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Photo by Dave Krugman

10 Questions for a Social Editor : BBDO

Dave Krugman  builds online communities. Using his talent as a photographer and his social media insight, he rallies huge amounts of followers around a particular topic or location. As you can imagine, for a brand, he is a golden child. After many successes with such prestigious clients at The Metropolitan Museum of Art in NY, as well as participating at Esquire magazine’s event,  he now lends his talents at the advertising agency BBDO as Social Editor. We caught up with him while he was taking a break from his…

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10 Questions to a founder : Catch-a-Trend

Fashion and photography have always had a love affair. Bring along shopping, and you have an explosion of passion, flowing seamlessly between the three. From discovery to possession, it is entirely driven by visuals, fueled by high emotional engagement. Curiously enough, few have been able to capitalize on it and with a few exceptions, it is still an online territory to grab. Using their experience with high-end fashion photography, Catch-A-Trend is the latest to take its chance in the universe highly sensible to the untamed…

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The Power Of Earned Media In Social Images

Brands are spending large amounts of money on sponsorships, in particular in sports, which are seen as a unique way of engaging emotionally with fans. Ideally the brand will be featured prominently in an image of a star player scoring a key goal for the home side and reap the benefits of being connected to a moment of collective glory. Anecdotally brands get “a lot” of exposure for their sponsorships of teams and athletes via images shared on social media, but up till now, no one has…

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We need a new photo file format

Photos are too short and videos are too long. Photos say too little and videos too much. In an age where we can link data so quickly and easily, it is amazing to see that photos are still just the online equivalent of their printed version : A flat 2D representation of the offline world with a little editorial text around it. It is an aberration that in 2015, photos still need text captions to explain their content. Photos should not only be able to carry…

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