Category Archives: editing

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Study shows top-ranking photo apps win with new use cases

With the number of photo and video apps on the market still rapidly growing (currently at 78,000, more than twice as many as two years ago), the question is: what competitive advantages characterize the current breed of top-ranking photo and video apps? Who are they, what is their main use case, their user rating, how long have they been on the market, and what media types do they support? To answer these and other questions the new Suite 48 Analytics Photo/Video App Market Study analyzed the top…

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What to watch for in 2016

The 2015 year ends pretty much as it started. Some promises were delivered, some fell short. At least for now. With mobile continuing to dominate as the number one gateway to the online experience and visual being its strongest appeal, one would have thought that visual tech would have exploded by now. But not yet. At least not at full capacity. While image advertising has taken a foothold on all major social media site, with Facebook, Instagram and Pinterest adding a “buy” button within  photos,…

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10 Questions to a founder : Picturesqe

With the advent of digital, pro photographers have been taking more and more pictures. The downside is that they end up spending more and more time in post-production, having to search within thousands of images for the winning photographs. This is what Hungary based startup Picturesqe solves: using a mix of machine learning and A.I,  their solution cuts the editing time by 80%, honing rapidly and efficiently into the top candidates. We sat them with them to learn more: – A little about you, what…

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Why does real photography matter?

On October 26, I participated in a fireside chat about “Real Photography” at the DMLA’s annual conference. 1 Ostensibly about “what new technologies are doing for photography”, it became a place and a time for everyone – not just the panelists, but the entire room – to talk about anything happening at the intersection of photography and technology. 2 One lesson: any conversation today that starts out about “real photography” inevitably turns into a debate about selfies. Should that be a surprise? A photo posted…

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Study shows users would do a lot more if given the right photo tools

What if consumers were no longer doomed to drown in their ever-growing pool of photos? What if they could easily find the photos they care about in a matter of seconds? These are the core questions addressed in the new “Photos at your Fingertips” study, conducted by mobile photo research firm Suite 48 Analytics. The firm asked 1009 North American smartphone and digital camera photographers to assess various photo organizing methods, as well as the expected impact hypothetical “Photos at your Fingertips” solutions would have…

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How to make Marketers adopt Visual Tech

Despite  overwhelming evidence, marketers are slow to fully embrace visual tech. A report we publish last week shows that CMO’s and their teams are poorly equipped to take advantage of the public insatiable thirst for visual content. Not all is bleak, however. Figures show that as a huge majority, marketers plan to substantially increase their reliance on visual content marketing. Already almost half spend a quarter of their day on visual content. And why shouldn’t they? Instagram has the highest engagement rates ( 4.21 % per followers, 120…

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Third-party photo apps edging to new frontiers

Native smartphone camera apps – those provided by Apple and hardware manufacturers on their respective phones – now do much more than enable basic camera functions. They include features such as HDR, burst, dual focus/exposure points, exposure compensation and panoramic image capture that were once the exclusive domain, and the main value proposition, of third party camera apps. While this might appear to doom prospects for these third party camera apps Reinventing the Camera App Market, the latest study from mobile photography research firm Suite 48…

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10 Questions to a founder : PicsArt

The world of  photo apps is a crowded place.  With thousands of different photo-taking/editing/sharing apps to choose from and more being launched every day, it is a surprise when any of them break off from the pack and gather a strong following. 3 years old  PicsArt is part of that privileged group, gaining impressive traction and recently raising in the process back to back significant funding. While its co-founder Hovhannes Avoyan is no stranger to successful company building, we wanted to learn more about the…

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EyeEm renews with its Festival, this time in New York

EyeEm is the  photo app photographers’ love. Not only  it offers the expected gamut of editing tools we have now become accustomed to, it delivers it in an environment particularly friendly to image creators. Unlike older sister Instagram, EyeEm seeks to help its members generate revenue with their creations, making them as successful as they are. In this spirit, the Berlin-based company announces today the second EyeEm festival, to be held in New York on September 18, 2015. Located in a 19th-century textile warehouse, the festival…

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10 questions to a founder : Imagewiki

With billions of photos uploaded and shared daily on a variety of photo sharing sites,  monitoring copyright is a nightmare for both visual companies and content owners alike. On one side, photo sharing platforms cannot physically police every upload and on the other, content creators cannot spend their days policing the web for illegal usages. While legislators are starting to reconsider the text of the law, a Los Angeles startup might just have the right automated solution to make everyone’s’ life easier and generate revenue…

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