Category Archives: ECM

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Moving beyond the ”top ranking or perish” app world

With more and more photo and video apps listed in the iTunes and Google Play stores (around 80K at this point, more than double the number of two years ago), it’s no surprise that breaking into the app stores’ top rankings is getting harder and harder. But it’s not just a matter of so many apps vying for the coveted top store rankings. In today’s app stores the best recipe for an app to achieve high download numbers… is to have high download numbers and…

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Study reveals where to find success in digital video landscape

A new L2 intelligence report show cable prices rose a staggering 231 percent from 1998 to 2013, despite limited increases in underlying innovation.1 Like sharks sensing chum in the water, a host of well-funded companies entered the content fray, pioneered by YouTube in 2005. From 2006 through 2011, Netflix, Hulu, Apple, Roku, HBO, and Amazon all introduced on-demand, digital video substitutes for live TV broadcasts. These platforms have been wildly successful in going “over- the-top” of traditional TV and cable networks. Audiences are watching more…

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Study Finds Marketers Are Failing To Leverage Visual Content

A picture may be worth a thousand words, but marketers have not turned a strategic lens on optimizing the return from their visual media content investments. While 65 percent of senior marketing executives believe visual assets are core to how their brand story is communicated, a scant 27 percent have the ability to aggregate, organize and manage these assets across marketing and non-marketing teams—including those outside of the organization. A new study from the Chief Marketing Officer (CMO) Council—entitled “From Content to Creativity: The Role…

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Adding the “buy” in photos

This week will go down in the history of the photo tech space ( if such a history is ever written) as a milestone. While predictably anticipated by even the laziest followers, both Instagram and Pinterest  announced the addition of a “buy” button next to images. The latter has gone a step further, as it made it live for iOS devices with web and Android in the pipeline. Why a milestone? Because ever since both platforms grabbed our attention by gathering massive active users (…

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10 Questions to 2 Founders : Photocrowd

Photo competitions are almost as old as the first camera. As soon as there was two photographers, there was a need to find out who took the best pictures. However, they were limited in space and time, with little or no room for everyone to be a judge. UK based Photocrowd puts an end to it with the V2 of its platform, opening wide open the doors for multinational, massive crowd voting along experts judging. We sat down with co-founders Mike Betts and Liam Bailey…

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10 Questions to a Founder : Aviary

After 7 years and raising $19 Million in 4 rounds, hugely popular photo editing app and SDK Aviary sold recently to Adobe. But this is not how the story ends. As the company enters is next chapter as part of the Adobe Creative Suite, co-founder Avi Muchnick tells us more as he also prepares to be a speaker at this year’s LDV Vision Summit.  A little about you, what is your background ? I’m an artist and entrepreneur based in NYC. I co-founded Worth1000, a…

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Adobe’s golden opportunities

The recent news of Adobe’s acquisition of microstock company Fotolia has sent ripples throughout the photo licensing world. The software company purchased the 11-year old company operating in 23 countries in 14 different languages for $800 million in cash,  in return for 34 million images. While the public announcement clearly aimed at integrating it into its Creative Cloud solution boasting 3.4 million subscribers, there is much more that Adobe can do with it. Adobe is best known for its hugely popular Photoshop product and its directly…

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The LDV Vision Summit is returning. Here is why

We sat down with investor and creator of the LDV Vision Summit Evan Nisselson, so he could tell us more about the upcoming 2015 edition of the Summit, as well as his thoughts about the visual web. What worked well last year ? Last year, we organized the first LDV Vision Summit. It was the first time that an event combined all the important aspects of technology and business across the visual technology ecosystem.  This visual ecosystem includes any individual or business that works with images…

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Drop the i, keep the photos

iPhoto is dead. Let’s celebrate. For a company that has build so much on or around photography, Apple took too much time to kill the ugly beast in its mist. With the release of “Photos”, the company finally turns the page on what was probably a shameful oversight in development. The release of Photos clearly signals  that Apple is going to take the photo bull by its two horns and dedicate itself to creating the best seamless experience for its users across platforms. After all,…

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Amazon’s e-photo service

Amazon is the latest internet giant to throw itself into the photo:tech space by offering its Prime members free unlimited photo storage. After Yahoo with Flickr ( not unlimited), Dropbox ( not free nor unlimited and not a giant yet), Google ( via Google +), Facebook ( not a direct service but apparently no limits to how many pictures you can upload), Microsoft with OneDrive ( not free) along with a plethora  of smaller size businesses, photo storage has become a major battleground. The reasons…

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