Category Archives: Content Recognition

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Visual recognition goes mainstream : Clarifai launches the Forevery app

When the 1,000-pound gorilla eats your lunch, you eat his breakfast:  Right on the heel of Google’s opening its visual recognition API for free to anyone, Clarifai launches today a free consumers app that can store and classify photo which could very well give a run for its money to Google’s Photo app. Constructed entirely on the company’s award-winning  deep learning visual recognition engine, the  Forevery app might become the favorite companion of every mobile shutterbug out there. The process is simple. Import your images and…

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Google Cloud Vision API and its impact on the image recognition industry

Google has recently launched its Cloud Vision API, making it easier for companies to build all sorts of applications using its image recognition. Even more, Google is offering it for free to begin with. This puts the whole image recognition industry into a different motion, and there are many other vendors that might get out of business soon. To find out more about how the image recognition industry is impacted, we interviewed Guangda Li, the Co-Founder and CTO at ViSenze, a machine intelligence company that…

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Understanding Images

Our relationship with the camera, the lens and the image is evolving. The static stance of capturing a moment in a photograph is still there, but this is rapidly changing. With the help of new emerging technologies, photography is becoming ubiquitous and pervasive. The advent of machine vision, deep learning, semantic search, augmented reality and virtual reality among other exponential technologies will inspire us to discover, create and experience more great imagery than ever before in human history. Intelligent algorithms will inspire and teach us to…

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10 Questions for a Founder : Imagga

While big companies like Google, Yahoo, Microsoft, Facebook pour millions into visual content recognition in order to make sense of the billions of images uploaded to their services, smaller companies offer the same solutions to anyone interested in using deep learning to classify images and videos automatically. Straight out of Bulgaria and with years of on the field experience for a variety of companies, Imagga is one that certainly carries its weight in this field. We caught up with founder and CEO Georgi Kadrev to…

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Facial recognition

There is money in your face

Facial recognition  has been around for a while. At first and for a long time, it was only used for auto-tagging familiar faces on social media and in photo albums. Meanwhile, security agencies and law enforcement found that it could become an invaluable tool in their ongoing battle against crime fueling its development, to the dismay of civil liberties  organisation. But it is not until very recently that the field has discovered that it could bring much more, in the form of hard advertising cash. Beyond…

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Tapping the Power of Photos For Ad Targeting

  Yes, I had to start this column with the visuals above — because I’ll be talking about how images and videos are replacing text  as digital’s primary communications “language”. Look at any major website, or tap into your mobile device, and that conclusion becomes obvious. Billions of photos are being shared daily, slide shows are dominating entertainment and sports sites, and striking images seem to be anchoring all content. While publishers have embraced the maxim that “photos speak louder than words,” advertisers are now…

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Canon, Imaging Mind and EyeEm Team Up to Present Photo Hack Day 2015

Canon, a leader in imaging solutions, Imaging Mind, a futuristic agency and visual culture community and EyeEm, a creative community and marketplace for photography, have partnered to present the fourth annual Photo Hack Day, Berlin on 28 November. The event, a 24-hour coding marathon, brings together the most creative developers, designers and photographers from across Europe and challenges them to prototype new photo applications that revolutionise the way we take, see and interact with images. “InfoTrends reports that 810 billion photos were taken worldwide in 2014.…

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Brand logo monitoring leave marketers hungry for more

Unbeknownst to social media fanatics, they are being watched. With billions of photos shared daily on a variety of social media, a giant opportunity has opened up for brands to stealthily  track how consumers interact with their products or services.  Advances in content recognition has made logo detection within vast sets of images easier and with solutions on the market for the last 8 years as well as brands eager to better understand the consumption of their product, it should be a slam dunk. But…

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How future cameras may be able to auto-tag your photos

With over a trillion photos created every year, one feature that could help people make sense of their massive photo collections could be object-recognition and automatic tagging. If your camera and photo management software can figure out what’s in your shots, it’ll make searching through old photos much easier and intuitive. Companies and researchers are working hard on pushing this field forward. Photo sharing services are already adding auto-tagging to their systems — Flickr and Google had to work out some early “racist” bugs —…

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Can visual tech save advertising ?

It’s been a devastating couple of weeks for on-line advertising: First Apple threw oil on the ad blocking  fire by releasing iOS9 with advertising blocking features. Then, it was just revealed that over half ( 55.5%) of all online advertising spending is shared between Facebook, Google, Twitter and Linkedin. And finally, a recent report by the IAB ( Internet Advertising Bureau) revealed that a banner has to be served  1250 times  before someone  clicks on it. A devastating blow. It doesn’t come as a surprise:…

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