Ian Greenleigh, Author at Kaptur

Ian Greenleigh

Ian Greenleigh is Director of Marketing at the visual commerce company Olapic, and author of the book The Social Media Side Door: How to Bypass the Gatekeepers to Gain Greater Access and Influence (McGraw-Hill Professional). He writes and speaks on a wide range of topics, including visual commerce, visual marketing, changing consumer-brand relationships, the convergence of personal identities, and the radically shifting landscapes of access and influence.

Surfing The Visual Content Canyon

By: Ian Greenleigh

On: September 26, 2014

Remember when Big Data was a problem? Though its origins are somewhat murky, the phrase “Big Data” gained mainstream popularity as shorthand for a set of problems unique to extracting value from massive, complex data sets. Once an ecosystem of tools, research and best practices emerged to manage and makeContinue Reading

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Ian Greenleigh